This is how we got the biggest fashion influencers of America, to talk about an unknown fashion brand in Estonia, with zero paid media.

Awards & nominations
- Golden Egg 2025 – Gold: Influencer Marketing
- Golden Egg 2025 – Branded content category finalist

Creative Director: Anoorupa Bose
Art Director: Estookin Andreen
Project Lead: Margaret Põldsaar
Project Lead: Maicken-Ninel Raska
Influencer Management: Mihail Burõhh
Direct Mailing Lead: Kaido Põldma
Social Media Manager: Pipa Sauter
Package production: Printlink